From Tuesday, 29 August 2023, all the donations of spare change through the ARRONDI en caisse scheme in Maisons du Monde stores across France will go to Envol Vert to be put towards its project “Protect the Amazon rainforest and its biodiversity in Peru”.
Peru is home to 13% of the Amazon rainforest, second only to Brazil. The deforestation there is the result of the precarious position of local populations who transform the rainforest floor for agricultural exports (such as coffee or cocoa) or for subsistence agriculture. The forest is thus being depleted as agriculture expands.
In its efforts to halt this process of deforestation, Envol Vert is launching a regional project to assist local agricultural cooperatives and forest conservation teams in developing practices for the sustainable management of natural resources.
The funds collected through Maisons du Monde customer donations to the ARRONDI en caisse scheme in 2023 will help: